Building Sustainable Legacies

A call to service: management education for the world

The influence of management educators is vast. They train the majority of leaders of the most influential business organizations worldwide and they impose and promote their vision of the firm and their philosophy of management. If they chose to, they could become major change agents for a better world.  To understand the link between a better world and management education, we need to clarify and agree on some upfront parameters:

Figure 1: The call to service for management education for the world by holding the space for provide responsible leadership for a sustainable world

Business schools and institutions, public or private, engaged in educating managers and leaders need to extend their scope beyond business to educate existing and emerging leaders active in organizations of any type, shape or form in business and beyond. To stress this point, we shall consistently replace the term “business school” with “management school”. The challenges described above are summarized in a call to service to provide management education for the world by “holding a space for responsible leadership for a sustainable world”. Its parameters are leadership, entrepreneurship and statesmanship.

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Author: Dr. Katrin Muff

Dr. Katrin Muff is a thought leader in the transformative space of sustainability and responsibility at Business School Lausanne, where she acted as Dean from 2008-2015 until self-organization made such a title redundant. Under her leadership, the school focused its vision on entrepreneurship, responsibility and sustainability in education and research. Her business experience includes 10 years at ALCOA (GM in Russia, Industry Analyst for Global M&A in the U.S. and Business Analyst Europe), 3 years as Director, Strategic Planning EMEA at IAMS Europe (Procter&Gamble), and 3 years as a co-founder of Yupango, a coaching consultancy dedicated to start-ups and training management teams.

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